Well there is little competition in theatres this weekend as Iron Man 3 is finally released in North America. To kick off the Entertainment Link-Off this week, I am not going to start off with Gwyneth Paltrow, who just happened to be named “most beautiful” by People’s magazine. Instead, I’ll go with the other leading lady Rebecca Hall. 

After the jump, Damon Lindelof talks about the struggles of World War Z, threequels galore, special Iron Man 3 China edition isn’t so special after all, the world’s smallest movie premieres, watch a disturbing sci-fi short film, a few new movie trailers to check out and JJ Abrams chats with Simon Pegg about Star Wars.

Damon Lindelof talks about the struggles that took place behind the scenes for World War Z and also revealed what was done to fix it. (JoBlo)

With the release of Iron Man 3, let’s take a look at other movie threequels and see which ones saved and which one sank their franchises. (The Playlist)

So we all know that there is a special Chinese edition of Iron Man 3 being released over in China. How do these bonus scenes add up and do they live up to all the hype? The answer is a flat no. (The Hollywood Reporter)

Watch the world’s smallest movie starring tiny little atoms! (Gawker)

Rob McLellan’s short film ABE is a bit of an interesting one. This sci-fi/horror video is interesting yet haunting at the same time. If Hollywood flicks didn’t creep you out enough with what robots are up to, maybe you should take a look at this. (Vimeo)

This is interesting casting news, but I’m all for it. Friday Night Light’s star Michael B. Jordan is in talks to be the Human Torch in the Fantastic Four reboot. (We Got This Covered)

Now that’s what I’m talking about! The first trailer for Roland Emmerich’s White House Down felt very down and somber. Well the latest preview turns up the action and the comedy and has turned into the film we were all expecting to see. (Yahoo)

New study shows that quite a few people think that movie trailers give away too much of the movie. Fine, to those people that whine about this, just don’t watch it and wait til the movie comes out! How hard can that be? (The Hollywood Reporter)

With Baz Luhrmann’s adaptation of The Great Gatsby coming out soon, it’ll become the fifth adaptation of the story. So how does it rank compared to the predecessors? Well let’s take a look at the previous attempts and then wait til May 10th to find out. (Newsday)

Kelsey Grammar is joining Transformers 4 as the new big baddie. (Collider)

Trouble behind the scenes for Despicable Me 2. Just months before the release, Al Pacino drops out as the main villain over creative differences… (Zap2it)

35 fun facts from the set of This is the End. You know, that star-studded movie about the apocalypse starring Seth Rogen and Jay Baruchel. (Slashfilm)

There are plans for the next Star Trek film and it involves Klingons! (Bleeding Cool)

Mark your calendars. We will see Patton Oswalt’s dream come true with the Marvel/Star Wars crossover in 2048! (Slashfilm)

Watch Family Guy do the Modern Family intro. (Huffington Post)

Put your 3D glasses on! Star Trek into Darkness 3D trailer is here!

While we’re on trailers, see the Silver Samurai in action in The Wolverine.

Watch JJ Abrams discuss about Star Wars with Simon Pegg.